Highland railway passengers can put a 'brave' face on things after LNER launches new face masks to help people meet Covid-19 coronavirus safety measures
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LONDON North Eastern Railway has revealed three East Coast inspired face masks which are launching this week for customers to order.
They include the national symbol of Scotland, the thistle, for a limited edition marking the start of the Highland line in Edinburgh.
The first three exclusive designs of a collection have been hand-illustrated to celebrate some of the most popular destinations on the LNER route.
The reusable face masks will be available for customers to purchase online for use when travelling on train services, where face coverings are now mandatory in England and Scotland.
Customers can select a uniquely-designed thistle, Tyne Bridge or London Eye face mask,
with 100 per cent of the proceeds going to the official LNER charity partner, Campaign Against Living Miserably (CALM). The masks have been locally produced and distributed as LNER continues to support communities and businesses on the East Coast.
LNER communications director Kate McFerran said: “We know how passionate our customers and colleagues are about the great towns and cities of the LNER route.
"The thistle design reflects our gateway to Scotland, Edinburgh, and as a national symbol of Scotland we are excited to see our Scottish communities wear it with pride. Whilst we all adjust to these new ways of going about our daily lives, including using our services, we wanted to ensure that customers and colleagues could travel safely and in style.
“Of course, we’re also interested to see if there’s any regional rivalry when it comes to finding out which is the most popular design.”
The launch of the locally-inspired face mask designs is the latest in a series of measures by LNER to support local communities whilst ensuring the safety of customers, including a directory on the LNER website featuring a list of local businesses producing face coverings.
Throughout the pandemic, LNER has continued to support local communities on the route, with stood-down colleagues undertaking more than 5,000 hours of volunteering as LNER Reserves, including in food banks, food distribution centres and tackling loneliness by staying in touch with otherwise isolated members of the community.
Alongside that, LNER food supplies that would have otherwise gone to waste have been supplied to those who most need them.
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